The private TV channels Prime TV is a national leader by the number of viewers. It is followed by the public TV channel Moldova 1 and Pro TV Chisinau. These are the results of the second audience survey carried out by the Marketing and Polling Institute IMAS during September 13 – October 10. The poll was commissioned by the Independent Journalism Center, Info-Prim Neo reports. According to IMAS director Doru Petruti, the radio station Noroc has the largest radio audience nationwide. The second position is taken by the public radio station Radio Moldova, whose rating remained at the same level as in the previous poll, while Hit FM ranks third. “The most famous newspapers nationwide remain Komsomoliskaya Pravda, Antenna and Makler. Liza is the most popular magazine, followed by VIP Magazin,” Doru Petruti said in a news conference. He stated that the newspapers Timpul and Adevarul saw an increase in the number of readers. According to Doru Petruti, the survey covered a sample of 1 130 persons from urban areas, with a margin of error is ± 2.9%, and 605 persons from rural areas, with a margin of ±4.0%. The respondents were interviewed in private conversations, according to the day after recall methodology. Nadine Gogu, director of the Independent Journalism Center, said the project within which the surveys are conducted supports the editorial staffs that cannot afford to carry out audience polls. The national audience survey of the print and broadcasting media was carried out within the Developing the Mass Media Capacity in Moldova, including Gagauzia Project that is implemented by the Independent Journalism Center over January – December this year, with financial support from the Civil Rights Defenders, the former Swedish Helsinki Committee for Human. The first audience survey was launched in April.
Prime TV is a national leader by audience
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