Pay TV revenues slightly risePay TV revenues slightly rise

The pay TV market, including cable TV and IP TV services, reported a slight rise in revenues in the first half of the year despite a drop in subscribers, IPN learned from the communications regulator ANRCETI.

In particular, total pay TV sales rose on the similar period last year by 3.1 million lei to 78.3 million lei. Meanwhile, since the end of 2015 the number of subscribers dropped by 6,700 to 268,600.

The penetration rate of pay TV per 100 population is 7.6%.

ANRCETI ascribes the slight rise in pay TV sales to higher revenues reported by IP TV operators.

In the first half of 2016, the top three pay TV operators in terms of sales were the Moldtelecom, with a market share of 29.1%, Sun Communications with 26.2%, and TV BOX with 10%. The 84 smaller operators hold collectively 34.7% of the market share.

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