Mobiasbanca brings new banking services to rural areas and small towns in Moldova

Mobiasbanca - Groupe Societe Generale has launched a new financial products project – Simple Finance – designed to bring new banking services for customers in rural areas and small towns in Moldova, Info-Prim Neo reports. In a communique, the bank says that this project aims to strengthen the relationship focused on client and the social responsibility strategy of the bank. The project slogan is “Rapid financial services for you! Simple as 2x2!” Danur Florescu, vice president and commercial director of Mobiasbanca, said the project will help implement the bank's social responsibility strategy by providing rapid and qualitative banking services to clients from areas where there are no banks. The Simple Finance project offers affordable banking products to customers. In rural areas, beneficiaries of the project can be people who own farming and arable land and persons who have residences in the villages where they operate. In urban areas, the beneficiaries include employees with incomes that cannot be officially confirmed, persons involved in wholesale trade, and people who form part of the target group of rural customers. The project will start with lending to persons who do not fall within the areas of activity of other banks. The objective of Simple Finance is to create all the banking services, including deposits and loans, and to meet directly the needs of the customers.