Statistical data concerning the evolution of the pay TV market (cable and IP TV networks) for the first nine months of this year, aggregated by the National Regulatory Agency for Electronic Communications and Information Technology (ANRCETI), show that the main indicators of this market increased slightly. The total number of pay TV subscribers in the period rose by 18% to 319,000, while revenues from these services increased by 5.7% to 118.6 million lei, IPN reports.
The rise in the number of pay TV subscribers was due to the increase in the number of subscribers of IP TV service providers to 138,300. These represented 43.3% of the total pay TV subscribers. At the same time, the number of cable TV subscribers decreased to 181,100, making up 56.7%.
The pay TV penetration rate per 100 people rose to 9%.
The rise in revenues was due to the larger sales of IP TV producers. The turnover of these providers grew by 7.7 million lei to 54.2 million lei. The revenues of cable TV providers declined by 1.4 million lei to 64.3 million. The monthly average pay TV revenue per user rose by 4.6% to 48.1 lei.
On September 30, 2017, there were 80 pay TV providers on the market. The largest market shares by turnover were held by Moldtelecom (33.5%), Sun Communications (23.5%) and TV BOX (12.6%). The cumulative share of the other 77 providers was 30.4%.
