The success of the extension of the Kaufland hypermarket chain is due to the firm observance of the legislation of the countries where Kaufland operates, including of the Republic of Moldova, while the environmental commitment forms part of the long-term strategy of the company, said Valer Hancas, Kaufland corporate affairs & communication manager, IPN reports, quoting a press release of the company. The reaction comes after Socialist councilors said the Chisinau City Hall cuts down healthy trees with the aim of preparing areas for paid parking places and other constructions, including Kaufland shops,.
“Our operational strategy is based on two key principles that we strictly obey. The first principle is adjustment to the specific features of the markets where we operate. The second principle is the responsibility for the quality of life in these regions. Furthermore, the environmental commitment forms part of the long-term strategy of Kaufland and envisions the protection of the planet, ensuring of resources for the future and conservation of the optimal conditions for natural food resources,” stated Valer Hancas.
“On this occasion, we invite everyone on April 11 to take part in the initiative to plant 5,000 trees in Chisinau, which is supported by Kaufland, as the inhabitants of Chisinau deserve to enjoy a beautiful city with fresh air and a lot of greenness.”
According to the press release, Kaufland is among the largest retail companies in Europe, with over 1,300 shops in seven countries. Kaufland entered the Romanian market 11 years ago and now runs 113 stores there. Kaufland Romania for five consecutive years has been the most trusted shopping center in the Local Category, according to the study Trusted Brands al Reader’s Digest. With over 16,000 employees, Kaufland Romania is at the top of the most wanted employers in Romania.
