The Moldovans access online shops in order to purchase mainly clothes and accessories. According to a study carried out by the Audit Bureau of Circulations and Internet, 208,000 persons in January purchased a piece of clothing or an accessory online, IPN reports.
The study reveals that 272,000 persons make purchases online each month, 280,000 purchase something online several times a year, while 123,000 once a year.
The chosen products range from clothes, mobile phones and books to furniture and decorations. The clothes are among the most popular online purchases (206,000 persons), being followed by smartphones and tablets (108,000). Approximately 79,000 persons pay utility bills online, while 71,000 purchase cosmetics and other beauty products online.
The study covered a representative sample of Internet users aged between 15 and 74.